European Stars And Stripes (Newspaper) - March 17, 1987, Darmstadt, Hesse What is contemporary contemporary is the fashion category thai has capt cd the alte lion of Iho entire american apparel Industry along with much of the fashion buying Public. Yet. When asked to define the word Many manufacturers and retailers hem and Haw 39 they Tumble for an Apt description Consumers Lare no Teller up to Date or updated Are he adjectives most often used to describe contemporary. Fashion Forward or Forward thinking Are terms used to emphasize the latest most contemporary look in clothes. Alli Tudina dressing is a Lerm that definitely applies but even the mos traditional customer s wardrobe is dictated by an Altitude As is preppy and Punk trendy is part of he contemporary search for he latest fashions but according to most it s applied in such a Way to supersede Short Lenn fads. European influence is evident in the Iran Allahlee jargon used to describe upcoming fashions. Street clothes worn by kids on Urban Comers Are said to be the source of inspiration yet refined for the contemporary genre. Better juniors is said to have been lha forerunner of contemporary yet the category appeals to Ages for beyond and so it appears Hal contemporary Means different things to different people. Contemporary is a elate of mind a stale of fashion. And that stale quickly varies from state to slate across me country according to manufacturer retailer and consumer. Confused and clearly stated actions make i dear trial the contemporary customer is a fashion Epe Imenia ii i regardless of age or locale. The contemporary customer buys products ladled As contemporary but also buys products from a variety of other lines whatever he or she buys the contemporary customer is not a fashion victim is not a slave to fads or fashion trends. Aware of trends they Are individuals and their appearance reflects that attitude. Retailers Tell me that contemporary customers can be 12,20, or 60. The Young Corilee Sofary i described As a very Cashton Forward individual a bit More sophisticated and buying a bit More expensive clothes hence the better Junior Label from years Back. They wan clothes that Are comfortable and looks that Are Lun now and new but not Laddy they want by Judith fats Baiko Acerit. Clothes thai Are made belter last longer and look belter than just strictly lads and while they want la look Good they also want to Fook just a Littfe different. The career contemporary is mature and Job oriented yet a step ahead of his or her dark Blue business suited counterparts. They Are in search of a More advanced image thai is still appropriate for Iho office. Among these customers Are women who did t resist targe shoulder pads in their otherwise classic suits. They Are looking Lor clothes they can Wear round the Clack As Well As year round truly timeless sea sunless fashions among these clothes Are knitwear and leather fashions. The classical contemporary has a Strong sense of style and a desire to stand out. He or she combines elements of the past traditional and classic looks with an appreciation for folklore ethnographic and natural looks which allow chg garment to slay in style longer. They stay away from facts yet Are progressive and Alert to he trends looking Lor new ways to put fashions together. The classical contemporary often reflects a european influence faster than others. Among these Are women not afraid to be the firs to Wear a longer skirt and men not afraid of Wear a full Cut. Pleat Iron Panto. Contemporary in general reflects what is happening with Okja in the streets. It started with leans. For years. American kids have been beating i hair jeans to make them look old. All of a sudden faded Aid looking Stone washed jeans Are considered up to Date contemporary. European kids have been layering their shirts and sweaters wrapping scarves around their necks. Now it s part of the contemporary too. Contemporary bespeaks not Only a clothing style but a lifestyle the Way we decorate our Homes when and where we eat How Anco where we while away lha evening Etc contemporary re Lleces All our efforts and choices geared to coping with our faster Pace of me Wilh less iim6, More roles and responsibilities More travel. Ii reflects our ways of coping with traditional values in non traditional ways. If you have dress or grooming questions i would like to hear from you men As Well As women. Please Send. Your questions to Judith Rasband. In care of stars and stripes Apo . Forces os211. He. Wis just Uto saw use of nuts his today s crossword by Tuxcene Sheffett across 1 ital Tatj. 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