European Stars And Stripes (Newspaper) - February 24, 1988, Darmstadt, Hesse Wednesday february 24, 1988 the stars and stripes Page 3 broadcast ministries get another Jolt Swaggart s confession Means More damage by the Avn cited press religious Braa Ca Ler Olio lost financial support Follo in ins year s vandals and controversy fare an other potentially difficult time Afler the Llev. Jimmy Swa Ecart s confession of Schual misconduct. My feeling is that there will be More damage and the credibility of Tonsi of us in Christian broadcasting will be Hurt a Little hit Jerry Kosc. President of National religious broadcasters said monday. This is not what Eart about and we have spent in inanimate amount of Lime dealing with these is said Hose Nho operates religious station a Etc to in Chicago. Swaggart among the nation s Mast widely watched id vision preachers stepped Down from his pulpit sunday after confusing lit had sinned against cod and his family. Officials of his Church the assemblies of god. Said he had admitted in a Long history of sexual problems and a Mill be prohibited from preaching for a mini mum of three months while he undergoes rehabilitation. Mark Ramoss. A spokesman for the Rev. Jerry fal will judged the damage to television ministries to be Urvis Juhle. I look at the example of a Gary Han moral failure that did not ruin the democratic i arty or other democratic candidates hut it did ruin Gary Elan Lemoss said. It did t work that Way n year ago. Some of the Hig ministries s. Bled from inc wounds inflicted by Jim Latker s adultery and High living in the i to ministry and Oral Roberts do or Dic Appeal for $8 million. In the . No one sounded More cynical and disillusioned than Swaggart. You can slay More holy a lot of limes watching Miami vice than watching so called Christian television he said in one of his rousing sermons a your ago. A lot of Polc saw Jimmy As a Pace seller for doing what needed to be done in the Church in in this Case it is Shock ing Rose. Said. The Rev. James Robison a to evangelist who is seen on about Iso stations around the United slates said the fear of criticism from Swaggart and other preachers May have led Bakker to hide his own prob Lem rather than address it. Jim Bakker told me himself he said i wanted help but i was so afraid of what would be said " Robison said Early tuesday on add s at con whose operations include the Christian broadcasting network and can University spokes Man Benlon Miller declined to speculate on the Impact of Swaggart s problems. Last year he said contributions to can dropped 32.5 percent from april o october and have re Mii ined Flat. When can Cut nearly 300 employees last summer founder pal Robertson blamed the controversies surrounding Bakker and Roberts. Roberts based in Tulsa of la had said that god might Call me Home if he did t raise $8 million by the end of March the month of Bakker s confession and resignation from 1 to. Cun s fiscal year started april 1. We had to take the while hit of that plus the change in the Talent mix for the 700 club plus the drop in Oil prices plus the recent october Stock Market plunge Miller said monday. All four of Hose factors hit us All at the change in the Talent mix involved Robertson s departure from the broadcast to seek the Republican presidential nomination and the resignation of co Host Ben Kinchlow. Can Cut 145 More employees in no vember leaving a work Force of 1.174. Though it also has managed to expand its television programming and launch a radio service1. Miller said. Domoss said contributions to Falwell s ministry had rebounded but on monday. Wogh to in Pittsburgh announced it was dropping Falwell s program because he is $30,000 in arrears. Oma Bradner who handles Falwell s television accounts said late monday a Check was mailed on Fri Day. Swaggart had a larger audience 1,720,000 House holds per week last november than any other video evangelist according to the a Hilron rating service. The . Nielsen co. Put swagman s audience at 360,000 households second in Robert Schullr s nit i Cnoc of 1.189,000 for the hour of hut Niel sen said Swaggart was seen on the most stations. 286. Arbitral reported Hal Swaggart s audience had been 2.161,000 households last february before the pal and Roberts controversies. Between february and november Arbitron said. Schuller s audit Nee dropped from 1.7 million households to 1.4 million Roberts from 1.15 million to 900,000and Falwell s old time. Gospel hour from 616,000 to 495.000. Those figures far broadcast audiences on Rosl programs reach additional viewers on Cable television. Rose said swagman s weekly broadcast would re main on his station at least until lie sees what Assem Blies of god leaders decide to do. Spring flavor responding to i lie unusually it pm Nin Ter member Btl drinkers crud a Sloe walk Eirc on the chump Elysses in Paris in the background is the it Trio Mph. At right the illusion of Spring
