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Publication: European Stars and Stripes Sunday, March 13, 1988

You are currently viewing page 12 of: European Stars and Stripes Sunday, March 13, 1988

   European Stars And Stripes (Newspaper) - March 13, 1988, Darmstadt, Hesse                                Page 12 the stars and stripes sunday March 13,1388 american advertising leaves soviet confused from pm do Pilche a visiting soviet Public relation executive wit confused by some . Advertising techniques and wound up con fusing his Cincinnati hosts. Valentin v. Koi Olsyn who is travel ing with a soviet cultural exhibit now St Cincinnati s Union terminal Tenter had some questions Tor members of the Public relations company he visited. Among them was Why do americans have different Beers for different Linw Sof he Day employees Ai Smith Kaufman Public relations were confined by his Beer ques Tion. But they understood when Koz Tsyn explained that he had seen a television commercial saying the night belongs  Aid another thing Why is k. Marta Erica s favorite store any advertising or Public relations Effort in the soviet Union is done very slowly with much care and deliberation. Koz Tsyn said. He described the Ameri can Media As fast colourful and  there is much to icam about the methods  he said. Much of he informal discussion was spent explaining to to Zitin the distinctions Between advertising Public relations and journalism in the United states. In our country it in t so important to explain everything he said. Koz Tsyn said interest in Public relations is increasing in the soviet Union because the country under communist party Leader Mikhail Gorbachev is taking hard look at its traditions. We have not Only successes we have mistakes Koz Tsyn said. There is a need for us to explain our mistake sin history and modern life. There is he need to understand truths. There is much we need to teach our own people and much to learn about accomplishing  Tun l. Dorr. An account supervisor with Smith Kaufman said the Cincinnati firm first came in Contact with to Zitson while arranging publicity for the inhibit. Left in stitches Slort Kiefer a info cider with in Milwaukee Brewers says he s Lucky to be alive after getting smacked in the Back of the head with a Beer bottle. Kicfer suffered cuts that required nearly 200 hitches after the incident thursday night at a night spot in Mesa Arft the doctor told me it was one sin Lee nth of an Inch from the carotid a  said Kiefer 27. Of it would have Cut that it would have tilled me. I feet Lucky to be  de Liru Erin. 28, of Bamfield a of. Was cd Recd with aggravated As Sault police said there had been an argument before Neira left the bar and i returned later and hit Kicfer with the bottle. However Kicfer said he did t remember any argument he said he found a Belf on the floor of the nightclub and gave it to a woman who said it Wai hers. Shortly after hat Kicfer said Neira came by and nudged  i did t accost him he said. "1 just said excuse me the police said he was a Friend of the girl who the Belt belonged to. But i Don t see what that had o do with it because t gave it Back to  Kennedy addition sen. Edwin m. Kennedy s Niece Victoria Lawford fender has give birth to an 8-Pound. 9-ounce daughter the 14th great grandchild of matriarch Rose Kennedy. The infant was bom Friday at Georgetown University Hospital in Washington and was named Alexandr Lawford fender. Mother and child Are doing Well hos Pital officials said. Mrs fender 29, is a daughter of pal Kennedy in Ford and the Laic actor Frier unfold. Her husband Robert is & Washington lawyer. Opera chief quits Lotfi min Nuri has quit As general capping a winning Effort . Amba Tador to wait Germany old Mil Bart present a Batt Boi tap with a . Mba Uyl Otono to Mart no Oil a 17-Ytat-Tu stud Tel from Omoor Ocif who or off few winning stay on Trie american  a imag  by urfa of Motiff  America  drive for Tea Abby Ai o  right. She wac Olio awarded a Iff of to or on Lennon an Wrixon my Tiiu Pott and Prtt ent. Director of the Canadian opera com Pany in Toronto with a parting shot atthe local establishment saying he would accept a similar Post with Thesan Fruci a opera. The iranian bom Mansouri. Who has held the Post 12 Yean said he leaves Toronto with great sadness but added i am sick and tired of trying to justify the an form Here at a news conference Friday he expressed regret that the company is not better supported by  fun Sand that there still is no definite word on a proposed new opera House in to Ronto. He will talc up his new Post in Jan uary succeeding Terence in Mcewen who is retiring for health reasons. Both men Are 58. The sin Francisco opera second in size on the continent id Neir York metropolitan opera has an annual budget of $25 million twice that of the Canadian opera company. Parks leaves Hospital a i l. Pavlu the 75-year-old he Roine or he civil right movement left bilt Mem s Johns Hopkins Hospital Friday with a new pacemaker. Parks a Detroit resident received the pacemaker tuesday Hospital spokesman Ahtl Kibik said. Nearly 33 years ago. Parks refused to give up her Seal to a White Man on segregated bus in Montgomery Ala. A treat she was arrested the Black Community retaliated by boycotting the buses. Co Ujj pc a. O o co Lux la 0 cd stars and stripes bookstores an invaluable source stars and stripes bookstores �33 co introducing child Magazine an invaluable source of information advice and tips that la  in Day to Day parenting and caring for your child. This upcoming Issue features a special report on children s health a classic study in sibling rivalry a child s medical Library crib Side counselling and much More coming soon to most bookstores for $2.95 stars and stripes bookstores stars and stripes bookstores  
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