European Stars and Stripes (Newspaper) - November 09, 1985, Darmstadt, Hesse                                Saturday november 9, 1985 the stars and stripes Page 17 the Rush on costume jewelry All that glitters is sold by Cheryl Blackerby Cox news service last year. More than 50percent of american women purchased costume jewelry for themselves. That r about the same number of women who bought Mascara and a larger number than those who bought Blush and Eye Shadow items most women consider essential. The popularity of costume jewelry has increased tremendously in just the past two years. For decades women saved Money to buy delicate single chains of 14-Karat Gold tiny earrings featuring real pearls and Small Gold Rangsith precious stones. When they bought costume jew Elry they usually preferred Small pieces that might be mistaken for the real thing. Today women prefer jewelry that is obviously Lake flashing Glass stones that Are so big they would t look real on Elizabeth Taylor Chunky brightly painted metals that would never be mistaken for Gold and Long strands of oversized pearls too big to lit into an Oyster. There Are three reasons Lor the inter est in costume jewelry says Deborah Durham spokeswoman for Monet jewel ers a 57-year-old company specializing in costume jewelry. Working women have proved them selves and Are confident enough to have More fashion Freedom she said. An executive who Heads her own fashion consulting business Durham wore several wide Gold tone bands and Chunky chains on one wrist an oversized Gold necklace and big Gold earrings. Also fashion inspiration today is coming from younger people. It used to be that Young girls took cues from their mothers now it s almost the reverse. Madonna and the women in Rock videos Are piling on costume jewelry and influencing the rest  the third reason is the Cost. It s so affordable you can stretch your accessory budget a lot further with costume jewelry Durham said. A pair of really striking earrings can Cost As Low As $7.50. And Beautiful pins $15 to $40." women who buy costume jewelry spend an average of $178 to $200 a year on their jewelry according to a recent Survey conducted by Monet. The Survey also revealed that there Are two Basic types of costume jewelry buyers whom Monet named Basic bar Erma Bombeck women today prefer jewelry that is Ohio ugly Lake. Baras and notice me  the first group tends to like matched sets of Small scale costume jewelry while the second group piles it on with no thought to traditional rules regarding accessories. We be grown up with the myths and rules about jewelry and As we be come older these ideas become in grained and keep us Iron experimenting and having Lun with jewelry Durham said. One woman told me that you should t Wear pearls until alter you re 35. Who decided that and Why should we follow it today Durham does however have suggestions for wearing and buying the new costume jewelry the first piece t would advise buying is a Nice pin. In terms of gelling the most mileage out of a single piece this is it. It is the single most versatile piece of jewelry this  glittering rhinestone or enam eled Art Deco pins can be worn on hats scarves soft Bells purses and Cummer bunds As Well As jacket lapels next i would buy a great pair of clip on  clip on can dress up a pair of pumps by clipping to the tops or sides of the shoes. And both clip on and stud Type earrings can be attached to clothing and scarves. The most versatile necklaces Are Long strand that can be worn Long or doubled up for a Shorter necklace or wrapped around the wrist As a Bracelet. Heavy jewelry looks Best if worn asymmetrically. If you have a big pin on the Side of a hat or a Scarf tied into a Bow at the Side of the head put other pins on the opposite Lapel and then put bracelets on the wrist opposite the Lapel. It makes a More interesting effect so that every thing s not in the Middle. Ii you tie a scar around the neck knot it on one Side and then Anchor it with a big  keep jewelry in proportion. Don t put big Chunky jewelry at the neck and a Deli Cate Chain at the wrist. It should All be in the same mood. Ii the necklace is heavy and you Don t have a big pin Lor the Lapel group several Small pins together. If the look is luxurious and opulent Al the neck keep it going on the  keep costume jewelry appropriate to the situation. Take into consideration the occasion. Ii you Are a notice me Type but work Lor an accounting firm. You have to tone Down while keeping the right to express yourself. You could Wear big Pearl earrings a single wide band Gold Bracelet and a single Long strand of Chunky pearls with a suit. But if you Are say creative director of a marketing firm you could pile it  Experiment. I would advise the Basic barbaras to go. Perhaps irom simple Gold studs to Teo. Drops. They Don t necessarily have to Wear 4-Inch drops but they should have More fun with jewelry and express their personality  Durham believes the trend toward buy ing costume jewelry will continue. More women Are working and they want More Van y. You can see that in fashion there s not just one look any More not just one acceptable hem length. I Don t think Well Ever have that  t Here s a lot of things i Don t understand about   is a scramble for them Lor month before the game begins. Fans will bring blankets and Camp out All night in Iron of the ticket Ollice. Corporations will pirate Talent irom other corporations by using tickets As a  scalpers will retire to a Condo in Vail on their profits people will stand around at funerals and whisper. Who got his super bowl tickets i wont to a super bowl once and you know what no one sits in those seats. There were More people sitting on the Bench than there were in the stands. Football games Are a study in perpetual motion. No one sits. One of the first things a football Ian does is to look for his seat. This is really crucial and he is assisted by an usher who will move an entire Row Over to make sure his ticket and seat number match he wants to know where it is. Just in Case he decides to sit in it having Lound it he is Oil to Light the crowds to get a Pillow Lor the seat so it won t be so hard. Just in Case he decides to sit in it. Having dropped Oil his Pillow he goes in search of a program. A program is a necessity. Every seat ought to have a program on it just to show someone its there. Just in Case. Well you know. Once the game is under Way. The ticket Holder is off to join the lines of hungry and thirsty fans who queue up to Lill their arms with hot dogs Popcorn and Bever Ages this takes him through the first Quarter. He spends most of the second Quarter trying to f and his seat again. He remembered marking it with Shion and a pro Gram. However so did the other 104.999 in Atten dance so it s a matter of climbing one Row alter the other trying to Lind his number. He dares not sit Down As it is Jeanng Hall time and he must plan for his pilgrimage to the restrooms. If he Waits too Long the journey will take him into another season so he hot foots it to the lower level to beat the crowd. The crowd has done the same thing on the Way Back to his seat he drops Oil to Sill through the to shirts and key rings to Mark the Day he was Here. As he approaches his seat the game is in the Imal three minutes. As he prepares to sit Down Lor the first time the crowd rises to its Leet As one. A Tern is on the three Yard line and is ready to score. I be done a lot of thinking about All those seals. They were never built Lor fans to sit in. They measure Only 18 inches wide and the Earen t 105.000 18-Inch Bullocks in this country that would lit in them at the same time anyway. It s an inside joke. The Only thing you buy a football seat Lor is to hold your Pillow your program and your stub for $37.50