European Stars And Stripes (Newspaper) - March 22, 1988, Darmstadt, Hesse                                The stars and stripes tuesday March 22.19bb hotels now tapping the family reunion Market Dover. Del a a new Market is emerging in the lodging Industry As Many traditional family reunions move from the backyard Barbecue or grandma s porch to the nearest hotel. Homes and families Are smaller and few have room to put up the relatives. Doth husband and wives work outside he Home so there s Little Lime to plan for much less Cook for a family reunion. Steven e. Trombetti spokesman for the american hotel & Motel association in Washington saw the trend emerging. As we came out of the recession in 1980-81, travel dropped off considerably and hotels targeted theme marketing plans he said. We saw More and More people were working and this created a fur ther need for holds to react to create a family reunion that traditionally had been done in one s Back Yard,1 the Radis soit hotel in Wilming ton is advertising a reunion pack age for weekends in july and a gust. We be always done family reunions but we never really actively solicited that Market. After we saw the business we be had with family reunions Over the lost two years we wanted 10 Lap into he Market said Krista a Ellis sales director. Temperatures it us Only Hole in the i604ic4el Radisson Chain known to actively seek reunion business said Thomas j. Pokol spokesman for Carlson hospitality group in Minneapolis Parent company of Radisson. It sound lib a very Clever idea ome pals timid. The Mccarmick Center hold in Chicago has been on the cutting Edge of the family reunion business having actively advertised for Ich groups for two years according to the general manager Joseph Duellman. About three years ago we began to identify family reunions at a specific Market we focused on it two Yean ago. Before that the european weather 7 it Virtu in. Skim to Tim f feel Chuoi a p Prtt to Whf Vio demand was coming pretty much by word of Mouth n d Duellman. He and Trombetti predicted that other hotels will join the reunion business. I think hotel marketing ii much More organized and sophisticated than it was sometime ago Duett Man raid. And with All the new hotels in the marketplace any segment of the Market will make a difference in profit and loss. There will be fewer and fewer smaller segments that will be overlooked he said. Beverly c. Robertson spokeswoman for Holiday inns inc. In Mem Phis tean., said overbuilding has created a tight Market for the lodging Industry. Holiday inns do play Host to family reunions although the Chain docs not solicit that business. Ellis said that if the Radisson s Effort ii successful it might expand its reunion package beyond group Rales for rooms and Cal Sand ofter cities. We con Spedalire it More and More to the client s needs she said. Trombello said he does t know How much of the lodging Industry s s4s billion a year business is attributed to family reunions. But it s Safe to say it s becoming an increasingly important Market for hotels he said. Across 37 velvety t one doth 38 the it wheel Pauline nut 41ca4gr of Ymir 42 in m Parent 12 Rood fish dance 11 Midi Noli 48 a Vallui 14 Oil Boom yielding 49 dts novo Slang 15 old 601m world the Bird sit it Duchamp 52 coshs3 storm 18 funny nulls 19 plundered 21 direction 40 Prog Gnu 41 Engen dered 44 Wood sorrel 45 unfit Plok 46 in 3-22 Bloom Clinty the far Side doonesbury