European Stars and Stripes (Newspaper) - September 28, 1990, Darmstadt, Hesse                                Chef David Liederman shows off one of his Low calorie pizzas at his restaurant in new  doldrums continued from Page 13 buys a bag of chips stuffs a few handfuls in his Mouth and tosses the bag in a sidewalk trash bin before he eats too Many. Every ounce Oprah Winfrey or Liz Taylor gain and lose is watched by an America Gleeful that the famous Are no better than we Are at keeping thin. Most people believe thin people get i paid better get More dates live longer have fewer diseases. But Chernin notes this sense of Well being is precarious since most of those who lose weight put it All Back and More. The solution remains As elusive As the diet that lets you eat what you want and lose weight. Quot the history of the diet Industry in America probably represents one of the most astounding triumphs of 20th-Century capitalist Enterprise Quot Joan Jacobs Brumberg writes in fasting girls. Quot there is nothing that Isnit sold without a thin female body next to it Quot says Susan Gutwill also with the women a therapy Center Institute. Quot it s really immoral. Its criminal in a very serious  the $32 billion spent to get thin last year is $10 billion More than was spent just four years ago. And Market data enterprises a research firm in Valley Stream n.y., predicts the Market will top $50 billion by 1995. Research May provide More clues to the causes of obesity but one fact does no to change to lose weight and keep it off you must develop healthy eating and exercise habits for Good the experts say. Even then you May have to accept a body chunkier than a models. Yoyo dieting a repeatedly losing and regaining weight a May be More dangerous to the cardiovascular system than remaining somewhat overweight and May even promote weight gain researchers say. Long term dieters also need to become educated about nutrition. For example while the typical american diet includes about 40 percent of its calories from fat Many experts recommend 20 percent to 30 percent. Quot they really have very Little idea what a portion size Means in terms of cutting it Quot Xavier Pisunyer director of the obesity research Center at St. Lukes Roosevelt Hospital in new York said in a recent Many fat people eat no More than thin people. Their bodies seem to use calories less efficiently. Speech. Quot they have very Little idea of How much fat is in a food they eat or How much sugar there is in a food they  Liederman knows his nutrition exercises daily and appears to have motivation in abundance. But will he keep his weight off Quot i could regress. I could find some rationale i can t foresee Quot Liederman said. Quot i could still fall off the  frightening to a Dieter. By world War i when the United states had its first Best Selling diet Book there also was a . Food administration. Herbert Hoover As its head called on the nation to eat less. Quot fatness was careless selfish wasteful treacherous and in american Quot Schwartz wrote. Quot there was to the culture of slimming Between 1930 and 1960 an element of fear that the More one had the emptier one would  in 1952, the director of the National institutes of health declared obesity the primary National health problem. In 1960, a fitness enthusiast called Jack Lalanne had the largest National daytime television show audience. And before the decade was out a Skinny Model called Twiggy became an idol. Obesity today is considered a major health problem associated with heart disease diabetes High blood pressure joint problems and other diseases. Much however remains unknown. Quot we Don t yet understand How most heavy people get to be heavy a Brownell said. Genetics metabolism culture psychology and other things All play a role but their relative importance is not fully understood although some people Are heavy simply because they eat too much and exercise too Little. Many fat people however eat no More than thin people. Their bodies seem to use calories less efficiently. Maintaining weight loss seems harder than losing it. Estimates of the recidivism rate commonly top 90 percent though Brownell suspects that is too High especially for Hospital based comprehensive programs. These Are Odds to attract Only the Foo hardiest bettor but in dieters Hope Springs eternal. David Liederman faces his obsession his Way every Day. There s his theater District restaurant the Broadway cafe his East Side French restaurant Chez Louis and David a cookies Little takeout shops where the huge chunks of chocolate ooze out of the dough. Quot when i was Over 300 pounds i convinced myself i had to taste each Batch of cookies a this one might be different than that one Quot Liederman said. Until his doctor told him to might not live to see his daughters grow up. Neither of his Young daughters is overweight but he is vigilant. Quot it scares me because i know what it did to me Quot he said. Quot if i did t have this problem i d be a lot More  age 13 Cracker marshmallow and chocolate confection. Quot what Isnit there can to be eaten Quot she said. Walk into Marlene Sanders Kitchen and look at what she Calls her Quot pathetic Quot refrigerator a diet jello diet Jam skim milk. A if i had anything Good around i d eat it Quot said Sanders Moderator of Wneta a Quot metro week in review Quot in new York City. What s Good a anything on the bad list Quot she said. Quot danish pastry bagels ice Cream cookies. Why make life tougher than it is Quot at one time Harriet Blacker a partner in Blacker Hunter a Public relations firm would buy half gallon tubs of reduced calorie ice Cream for the Freezer but she stopped when she realized that her willpower had been reduced to zilch. She was eating at one sitting not quite the whole thing but much More than plenty. A couple of times she got so fed up with herself after eating one portion and knowing she  Stop that she took the rest of the ice Cream and melted it under hot water. Now she just does no to buy it. As for Adrienne Arsht Feldman of Washington she usually watches her weight carefully but when she decides to indulge she does it in grand style. She is incapable of buying just one pint of ice Cream. Two is her minimum Coffee Heath bar crunch or Vanilla Swiss Almond and she can go through both in an evening. But she said Quot i Don t just eat self indulgently. I work while in a eating i go through  Feldman chairman of eve Stillman the new York lingerie company can easily put away eight Fluffy glazed sugar doughnuts a on a disciplined  or it could be half a Good moist Fruitcake Cut in slices and then in quarters. Quot its like eating tid bits Quot she said. Feldman is an investor in mom s Apple pie co. Of Herndon a. But still she tries not to have her favorite goodies around too often. She a already Given up Mozzarella cheese because somehow the entire Ball disappeared in a matter of hours and seedless grapes May possibly be banished because they plop into her Mouth in a never ending Stream seemingly of their own volition. Where it s All going to end she does t know. ?bs.�w6la�i.hebabebaasb8�c,j r 28, 1990 the stars and stripes a a a Page 15