European Stars and Stripes (Newspaper) - June 16, 1977, Darmstadt, Hesse                                T Astalis stripes by depth i the Book merchantsfbrt3 Wra everybody out. And Start Selling Fife up info pc Futan s a and by George Eber stall writer probably the Etc housed in a massive edifice on Pennsylvania and sixth avenues has been carrying on a running War for years with encyclopedia firms. Two cases Are in litigation at the moment with encyclopaedia Britannica and with Grolier  the question of jurisdiction looms As a stumbling Block Between the Etc and cases of sales malpractice occurring on foreign  attorney David fun a Burly Ida Noan who has an extensive familiarity with Book business sales methods offers Little Consolation to military Consumers Over seas other than to beware and be wary. I really Don t know what we could do Bow far we could go to help be said. You re talking about something in another  As it is the Etc has its hands full. It is a Maverick Agency. It has earned High Marks for its work As a regulatory organi  Deputy information director Leo me Ennis believes the Etc is More an enforce ment Agency than a regulatory one. And when it initiates an action litigation tends to drag on. The Grolier Case for example is More than five years old and it is just now due for an Appeal before the com Mission  the ftps exhaustive Docu ments in the Grolier Case it is striking to see the similarities Between stateside practices the Etc has decreed illegal and Standard sales practices used in the Mili tary marketplace in Europe. Letters from readers and interviews with service families reflect the parallel. 0 salesmen portray themselves As Adver Tising consultants government employ is from the education Center or representatives of a private literary society prospective buyers Are told they have been selected for the offer potential customers Are told the encyclopedias or other books in a Combina Tion offer Are free prospects Are told All they have to do i display the books in the Home or allow the firm to use their names in Advertis ing. But they roust also agree to buy continued on Page a2