European Stars And Stripes (Newspaper) - August 20, 1985, Darmstadt, Hesse                                That Label of Yuppie is Yucky by Iris Krasnow United press International everybody is talking about but nobody wants to be its hard to take the term Yuppie seriously it sounds like a says Chicago writer and businessman Steve its sort of like wearing Calvin on your behind its a meaningless explains Anne a new York marketing i hate the says Susan president of her own Dallas advertising and Public relations the offshoot lexicon from Young Urban professional is More demeaning Yummy Young Urban Zubbie Blu Collar and Yuppie Black Urban Newsweek Magazine pushed the saturation Button last december with a cover Story on the year of the Yuppie and their conspicuous consumptions obsessive bows and rolex restored Gingerbread townhouses in victorian All this attention to wretched excess takes away from their human complain those typecast in the in terms of the i am a total says i have an a japanese dog known As the Yuppie i drive a Saab i live in a Coop in new in which is total but underneath All this stuff is a person who has very Basic who loves her is excited about having a is involved in women causes and gives to a lot of Money to different just to give me that Label of Yuppie is like Jacobs feels she is unfairly judged on the sole basis of her material world a White her own a condominium and hopping planes Down to Cancun on weekends to meet her Jet set designer Adam i dont want to be judged by because i feel that i give Back to the Community equally what i take from says in on the Board of a service that places abused and neglected children in Foster i do work for the March of for the Dallas for the Parks and recreations to the word Yuppie does not connote someone who is a very giving kind of person it Means self entered and Only after personal that is not Tom a sociologist and psychologist at Harvard medical feels contempt by society May comes from its own by knocking the yuppies i think it Means society is struggling with our own ambivalence about consumerism and material he Chicago businessman fiffer shudders at the stereotype because of its contrast to the hippie i think there is a certain amount of guilt on the part of our because we at least paid lip service to being somewhat anti materialistic and Liberal and cause oriented in the late 60s and Early he and now with this kind of preoccupation with material were everything we claimed we never wanted to rather than he has opted to make Light of the Yuppie and through his a Vinci he recently created the last upper poster to be marketed across the country at a a Takeoff of a Vincis original the last differs version includes yuppies seated around the table in the same positions As the the table is set with gourmet Fine imported Beer and a game of trivial the Central figure is a Man in a three piece suit adding up the dinner Check on a pocket a nun from the archdiocese of Chicago saw it and she didst like it because it mixed religion with a philosophy of says but Shes not bringing the Power of the Church against to unveil the he threw a upper Wear yet fiffer Doest consider himself a Yuppie because of his outside he is on the Board of a Public interest Law firm that frequently Bangs its head against the fighting against the creation of nuclear Power plants and inequitable housing Chicago Tribune and Esquire columnist Bob Greene is credited with coining the term but he refuses to take the the ultimate Yuppie Potter it titled the a Takeoff on a Vincit the last August 1985 up photo Susan who drives a hates the i did not make up the insists i heard it in 1980 in a bar in new a Guy was talking about Jerry and he of Hes the head of the but he wants to become head of the so i wrote a column about and it went but syndicated with Yippie turns Yuppie As the that popularized the but i still dont know where it came when this generation moves past Yuppie Dom it will still be raked predicts who has surveyed pop culture for the past 14 years As a the baby Boomers Are just going to have to realize they Are going to be hated says when this generation was people called them hippies with a distasteful now people say yuppies with the same when this generation is in its 60s and they Are going to invent a new negative term to describe Jacobs int afraid of what names will be hurled at her in the when were were going to be the hottest 60yearolds there she i think we know How to live and we know How to make life More of what we want it to the people calling us yuppies Are maybe the ones who never took control of their own will the Yuppie fiction of America fizzle As a trend the Yuppie of is not going to predicts Harvard sociologist a term like this Only lasts As Long As the Hal life created by the they create they milk they drop it just like a typical television but there will continue to be Urban professionals who want to be in the last Harvard undergraduates show a disproportionately High number of people who want to go to business its not Law or right business is the the stars and stripes Page 13