European Stars And Stripes (Newspaper) - November 29, 1985, Darmstadt, Hesse America s moviegoers staying at Home Are Var s Killin shopping for a video recorder because of the Var even a bad movie can make Money. Now York time Pool packing cassettes for shipment America s escalating Var saturation caused a summer dip at movie Box offices Page 14 the stars and stripes new York times p Atron agr n the nation s movie in this Yeni 15 Down almost 15 Petelinz n year Ngo. Causing growing Cone hoi Wood i video cassette rental cutting a ppr and deeper into Box olt receipts Tor new i Ovios at Hoursh i Orff a now Industry analysts contend of Liilo Thi year is More responsible Lor Theta Mollico slump than anything else others say evidence mounting that i nor and More americans Are passer night out it the movies. Tor an evening at Home with rented movie and n video cassette recorder. Despite a l, crop of new films movie Alten thu ill in Boon the lowest in More than 15 year though ticket prices have increased and the Natick Economy is up normally robust Industry statistician total Box receipts will be Down 6 to 10 pert 1985. To $3 6 billion. Ally ooh movie production companies profit i they sell videotapes of movies to stores that rent to Consumers they cannot legally demand a Shai rental receipts As they do from theater owners. If too Many Consumers bypass Heaters and re films some Industry executives said it will Becon increasingly difficult to make a profit on new mov financing Lor future projects will dry up. And Prodi will decline. In the United states alone we Are losing any Between 100 million and 200 million admissions because of the fact that the consumer is going elsewhere for his entertainment j. Nicholas pm Iii. President of the Alliance of motion picture Anc television producers told an Industry group Rece and the obvious Point he said is that the they re going is into their living rooms. They re watching those theatrical motion pictures on pay television. They re watching them on their Var s. Know that s where the Heaters of today really a the living movie rental Are killing the business Iro mtr viewpoint of our counter added. The Alliance to one of the Industry s most Powe organizations. Made up of Hollywood studios Anc Independent producers and loosely affiliated with motion picture association of America it reprise my producers in bargaining with show business i and on other issues. Although the licensing of movies to the once la growing pay television services such As Home be office and Showtime promised to generate vast amounts of new revenues for movie makers Duran a Early 80s. Counter and others said pay Cable so were now fighting to retain subscribers who Havo discovered that for $2 or so a night they can rent recent movie instead of waiting several months i shown on a Cable service. Some broadcasters said they suspected rental which Are estimated to have increased from 20 or in 1980 to a projected 670 million this year Wen contributing to a decline in the viewing of network television programming. Observing that movie production companies r year will Start a new round of contract negotiator the screen actors Guild and other unions Soma sceptics argue that counter and others Are exaggerating the problem to obtain an advantage the bargaining. But the Box office figures Lor the first 10 mat the year have added fuel to a dispute that has be growing in the Industry. Has the video cassetto recorder created a source of Revenue or Hollwo is it luring away some of its old customers and undermining Tho pro Lils it is receiving irom rental no movies to healers i think they just did t make the movies people. Wanted to see this year the president of the Nat association of theater owners Richard a. . A recent interview trom new Orleans where his j Friday. No
