European Stars and Stripes (Newspaper) - September 07, 1989, Darmstadt, Hesse                                Thursday september 1989 the stars and stripes Page 5 ., allies try to keep Dollar Down intervention slows but does f Stop Buck s Rise from wire reports Washington the United states and it major economic allies launched another round of concerted Dollar Selling tuesday to help Stem a new surge in the currency s value but they were unsuccessful at least in their initial attempt. Led by the Federal Reserve Board Central Banks of most ofic seven largest industrialized countries intervened repeatedly in major currency markets. But the Dollar buoyed by signs of economic strength at Home and uncertainties abroad continued to soar. The Dollar Rose to a High of 1.9938 Marks and 147.25 yen. But it fell on several Waves of Dollar Selling by the Central Banks and then Rose again. It failed however to regain its highs of the Day which traders said showed the intervention had some Impact. Still Many analysts said the Dollar could push even higher wednesday possibly above the psychologically important barriers of 2.0 50 Deutsche Marks or 150 yen to the Dollar. Richard Witton vice president and chief of currency trading for Goldman Sachs & co. A new York invest ment banking firm said there technically Are no fundamental constraints to prevent the Dollar from mov ing reasonably  he said the Dollar easily could reach 2.02 Deutsch Marks or 153 yen Early in the Day. Traders said they had expected both the Rise of the Dollar and the Hanks reaction. It s not like it was a big  said  Scalon. Vice president at the Union Hank of Switer land. August was slow and As soon As cvcryon1.1 came Back from vacation there would be a Strong demand for  Nealon said she did not think Central Bank intervention would hold the Dollar Back in the current bullish climate. I Don t think conceded Central Bank intervention can turn a Well established trend she added. A further Rise in the Dollar could Lead to an increase in the american Trade deficit by making experts More expensive abroad and imports cheaper in the United slates. Tuesday s intervention came after the Dollar climbed above the upper limits established for it by finance ministers and Central Bankers of the group of seven the United states. West go Mary. . Britain. France. Italy and Canada. Although to a ministers have never disclosed the ranges thu v ate believed to be 120 to 149 yen and  l i.1 duis Jie Mark i to the Dollar. Senior officials of the seven Industrial countries have a d they Are seeking to stabilize the Dollar within the Rar be thai has prevailed for the past is months and will Tali whatever measures arc needed to keep it generally within that Range. Tuesday the Dollar gained most in Tokyo despite heavy Dollar Selling by the Hank of Japan. Reports thai fed officials said interest rates would not be up vice lower unless there were new signs pea sharply slowing Economy also helped Send the Dollar higher traders said. By 111end of the trading Day. The Dollar had dosed at 146.75 Jancse yen and 1,9875 West German tracks just s Jio i y below the peaks it bad reached in the Frank Furt and to Avo markets earlier in he Lav. Aeroflot adds perestroika Perks to attract american frequent fliers new York us l beckoning  Fliers to try friendlier soviet skies. Aeroflot introduced perestroika Perks tuesday As part of an unprecedented advertising Campaign by the soviet nation Al Carrier. Aeroflot is pushing for business an first class fliers to defect to the soviet National Carrier with offers of free round trip tickets from Moscow to Kiev or Leningrad a one night stay at Moscow s Ukraine hotel limousine rides and a Mont Blanc pen with which to sign Deal with the russians. The Deal is intended to compete wit frequent flyer Bonus programs offered by other major airlines. A Roffol has indeed taken on the Amer ican approach to  said Susan Kellcy president of Killcy Swofford advertising in Miami which As been retained by Aeroflot to work on the Campaign. Suddenly they be realised the have o wild awareness of who they arc and no ii Liim themselves in the  in a  advertisement that made it debut on a new York station tuesday Aeroflot appealed directly to the business trav Eler with its perestroika Perks offer. A print and is scheduled to appear in National publications later this Rno hand the airline has been addressing l Ivel agents who often Overlook err of in advertisements placed in travel Indus try Trade magazines since july. Cost of a round trip first class to i. Is $4,365 the business class fare is s.i.6s5.both fares arc about the same As the in discounted fares of other Large airlines. Aeroflot which operates four flights a week from new York and Washington d.c., to Moscow in addition to four weekly flights from new York in con Junction with pan american world air ways is battling an image As a third world Carrier said Bill Roy managing partner of the Nidd Mcbrook group a Wilton  marketing Consul Tancy that has been hired by Aeroflot. It s not a third world earner though most people lend to class it As  he said. Its standards for Pilot training audits Licet Are very High. The problem is that it s not particularly Well run by .consumer amenity  at the moment Aeroflot carries Les than 15 percent of passengers travelling from the United states to Moscow according to Kellcy. But the airline is spending More than$1 million in 1989 up from virtually nothing last year in a  Marketing Effort designed to increase its Market share by overcoming a utilitarian image. Thanks to glasnost you can make Money hand Over fist. " � x i of if i Jug Foffel the f St Al Wplf a i j5rjaft t"l1mfe is. To in a ski his ivae  a a a. ?ft-4--. Of % 7s=Joff i a " Auto foot a if we Aeroflot so id airlines Mill begin placing this ail later this month in  Publications. Many National carriers often rep resent 50 percent of the traffic in and out of their countries so that would be the Long Range goal in the Era of glasnost and  said Kelley. One problem in doing business with Aeroflot had been simply teaching the Carnei s generally Busy reservation line. It has now installed a toll free Reser vation so Stem in an Effort to step up Cus Tomer service. Acro Fiot also is revamping the Interi ors of us trans Atlantic 132-seat la u Shin-b2 aircraft and is looking to lease or buy a larger american made aircraft that can make the tips non Stop. The Llju-Shin-62 requires a refuelling Stop at Gan Der Newfoundland. Drug fess scheduled for nyc cops new York api All 29,. New York City police officers will lie subject to random drug testing the police com missioner announced tuesday. The goal of random testing is to have a drug free  commissioner Benjamin Ward said in a statement. I believe that this expanded drug testing program will further promote that environment and provide a deterrent to these of illegal  the officers chosen will have 24 hours notice of the test. T he new policy excludes civilian employees of the police department. The department now requires random drug tests Only of the 2.000 officers in the narcotics division. Applicants for the Detec Tive division and the organi cd crime control Bureau Are also tested but not at random. Under the new pair Ani. All officers social Security numbers will be entered into a computer which will select some at random Lor each test. Sands of time in the stars and stripes 40 years ago today sol t. 7, i