European Stars and Stripes (Newspaper) - August 17, 1990, Darmstadt, Hesse                                Friday August 10,1990 advertisement tit. The stars and stripes recently installed an impressive new machine right next to the printing presses. It s automatic. It has lifters and conveyors and swirling spreaders. It can count its called an inserted a Swiss made bit of Goe Whiz Zery that can open the newspaper and drop other printed pieces inside if a such As the sunday comics for instance. So what you say Here s what. This Handy machine lets us put reprinted inserts inside All 144,000 daily copies of the newspaper any time we won Tor inside some of them some of the time or in some of them ail the time. Get Tho picture a very interesting idea. Regional distribution ones and overage number of newspapers sent flail to Eiichi zone i nor Reg. Zone 2 Wes Reg zone 3 Stuttgart zone 4 Nurnberg. Zone 5 Munich. Zone 6 Berlin. Zone 7 bremerhaven.,3,000 zone 8 . 13,000 Figie ios to id for zones i i and Star Zour Ropi Tuul on Over acc of daily pupa orders ohm i Onn it to period the can Oro Fri w by Ond sir Jon ref  run Qung Fern  to a i .5.000 in pros Pron d Druly a a the 1 44, j nver Tige Phil imly f Ltd urn stun is far u arut your Punk of Iti icbms cml of 1988 to enl far nil 7 on s Ovcar jes ij5.000 Pap tors daily Ihn to it no Irmini 9,000 Popores am. Dishi Nln Ltd f ii Ropo a do to Smoll u 5 pit Pali Infin Irons Suth m Irry fail Aniway Toj Aviv amp Ciu Ltd Arabia and the 6lh u 5 Jcj Afif flee zone 9 Spain zone 10 Italy zone 1 1 Greece zone 1 2 Turkey Star zone 1 12,000 i in to t i Silt i f of of con my pin us it let Perni off Hie  <inrf4 Rel irony introductory rates total number of pro prints inserted on a Tingle run single Sheet to 4 pages tabloid size 8 to 1 2 pages tabloid size 14 to 20 pages tabloid size 24 or More \ Pogos \ tabloid size 2000 to 4999 $55/1000 $63/1000 $69/1000 $74/1000 5000 to 9999 $52/1000 $60/1000 1 $65/1000 $70/1000 10,000 to 19,999 $49/1000 $56.50/1000 $61/1000 $66/1000 20,000 to 34,999 $45/1000 $52/1000 $56/1000 $61/1000 35,000 to 49,999 $41/1000 $47/1000 $51/1000 $55,50/1000 50,000 to 64,999 $37/1000 $42.50/1000 $46/1000. $50/1000 65,000 to 99,999 $33/1000 $38/1000 $41/1000 $44.50/1000 100,000 and Over $30/1000 $34.50/1000 $37.50/1000 $40.50/1000 Thuro Ore Popof weight and minimum Aizo . Purnie Call us for com Fulo details. Then we thought about what this modern Day Marvel could do for both our readership and the advertisers who want to talk to them. What if a concessionaire in Berlin needs to Tell just Berlin readers about an upcoming tent Sale or a Vendor in Frankfurt wants to announce an event of local interest Only or maybe the fantastic Auto Sale in Nurnberg Means something to folks there but not to those in Spain. Solution we looked at our readership numbers and their locations throughout Europe then created distribution zones according to How Many of which editions we ship doily. This Means we can pinpoint our audience and target special informational inserts printed b e cd i Ameri can service members. Civilians in government a or. Members of Tho diplomatic corp. And their families and friends a Nat s a Roi Kish. In their o. Hoods. Wuh out con1 in Advance to reach specific readers. Specific messages can faced by our Friendly inserted to the a col o u r n e i g h h o r i Emu inc 1. 3 a it in me if rat Ion. What organizations can Benefit from placing reprinted announcements in selected regional zones All authorized activities providing products services and enter _ Tain ment aimed at enhancing the Quality of living for an audience of Dod employees and their dependents representing a Cross Section of american culture and life styles. Whether it s travel and touring. Leisure activities bazaars concerts bonking serv ices continuing education sporting events and festivals or what s hoi m Tho latest stereos video equipment autos bikes  and scuba gear a people Tan talk via bars and s Rios supplemental insert and the mighty inserted it works you  r f j c i.  a i j i to r i jr.-1 and los Yam reprinted on a specify your advertising message will be delivered inside the stars and stripes to All the subscribers and sales Points in that zone. How much does this Cost we be printed a convenient rate table Here to give potential users of this new service an idea of what they can expect to spend. For example an advertiser who wishes to Pur Chase Only Berlin zone 6 papers will spend approximately $220 for one run of a i to 4-Page insert. Or about 5os per paper. An advertiser buying the entire Star zone All of West Germany and the Benelux will spend approximately $3360 for 1 i 2,000 papers,1 or 3<j per paper for a Sun Ilar insert. In both exam pies the advertiser Pur chases exactly the distribution required at a modest Cost per piece. And 11 you need a Little help with the layout Cind printing of your of our printing services department can provide speedy service at reasonable rates. In fact we offer a 15% discount off the Cost of inserting to customers who have their inserts printed at stars and stripes. And that saves you Tho trouble of transporting your reprinted and from the Printer to stars and stripes i r o m cd u r a d v e r 11 s my Toff of font can answer questions about Spreafico tons for supplemental inserts How to Send us your own reprinted inserts Ond set up a distribution schedule or flow to r Outar t our printing services deportment Lor  Rath in yours typesetting and panting fee a sets c. O 11 us 1 o o a about it and he us 11 Quot a s s a cd i <11111 i j the most. W re f Etc. R a Lii you i 1 Ali i a in help you Rai re t y  i who w 111 of to fit or it to a 3d i t a i k d a j n ergs How Wahidi zone audience and s Odvie Tising ones s Ilu be d j let i i 11  Shi 3 of of i thur. A ./i.a1  i a Cal a i Jyh /. Is i Oij