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Publication: European Stars and Stripes Sunday, March 10, 1991

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    European Stars and Stripes (Newspaper) - March 10, 1991, Darmstadt, Hesse                                Bestseller fiction 1 heartbeat by Danielle steel last week 1, weeks on a a a a a a list 3 a a v a 2 cold fire by Dean r. Koontz last week 2 weeks on list 7  n 3 forgiving by Lavyrle Spencer last week 3 weeks of list 4. 4 magic hour by Susan Isaacs last week 7 weeks on list 5 a a 5 the secret Pilgrim by John be Carrs last week 4. Weeks on list 9.6 the Plains of passage by Jean m. Auel last week 5 weeks on list 20. 7 the old contemptible by Martha Grimes last week 6 weeks on list 4 a -8 Battleground by . Griffin last week 8 weeks on hot 7 a  9 Possession by . Byatt last week 9 weeks of list 12 10 Middle passage by Charles Johnson last week not listed weeks on list 5 a non fiction 1 Iron John by Robert Bly last week 1 weeks on list 16. .2 and the sea will Tell by Vincent Bugliosi with Bruce b. Henderson last week 9 weeks on list 4. 3 the prize by Daniel Yergin last week 2 weeks on a list 6. 4 a life on the Road by Charles Kuralt last week 4 weeks on list 17 �?�.5 Millie a Book As dictated to Barbara Bush last week 5 weeks on list 24 6 you just done to understand by Deborah Tannen last week 7 weeks on list 31 7 Patrimony by Philip Roth last week 6 weeks on list 7 a. 8 the civil War by Geoffrey c. Ward with Ric Burns and Ken Burns last week 3 weeks on list 22 9 the spiritual life of children by Robert Coles last week 8 weeks on list 8. A 10 the next Century by David Halberstam first week on list paperback fiction 1 the silence of the lambs by Thomas Harris weeks on list 21 v. / 2 dances with wolves by Michael Blake weeks on list 13 3 the Bourne ultimatum by Robert Ludlum first week on list. 4 the Anastasia syndrome and other stories by a Mary Higgins Clark weeks on list 3 5 straight by Dick Francis weeks on list 2 6 a ruling passion by Judith Michael weeks on list 6 7 sleeping with the enemies by Nancy Price weeks on list 3 8 bitter Sweet by Lavyrle Spencer first week on list 9 Caribbean by James a. Michener weeks on list 5 10  coast by Nelson de Mille weeks on list 2 paperback non-fiction1 from Beirut to Jerusalem by Thomas l. Friedman weeks on list 30 Quot a �?�2 Saddam Hussein and the crisis in the Gulf by a Judith Miller and Laurie Mylroie weeks on list 6 .�?�3 the rape of Kuwait by Jean p. Sasson weeks on. List 6 a. A a a a a a a v. 4 not without my daughter by Betty Mahmoodi with William Hoffer weeks on list 8. 5 a peace to end All peace by David Fomkin weeks. On list 2. 6 armageddon Oil and the Middle East by John f Walvoord weeks on list 3 7 Republic of fear by Samir Al Khalil weeks on list 4 8 All i really need to know i Learned in. Kindergarten by Robert Fulghum weeks on list 68 9 Meg trends 2000 by John Naisbitt and Patricia. Aburdene weeks on list 5 a 10 a killing in the family by Stephen singular Witt pm and Danielle Hill first week on list paperback miscellaneous 1 All i need to know i Learned from my cat by Suzy Becker weeks on list 14 a a 2 desert shield fact Book by the staff of game a designers workshop weeks on list. 3 3 beware the naked Man who offers you his shirt a by Harvey Mackay first week on list a 4 the to Factor Gram counter by Jamie Pope Cordle weeks on list 32 a. 5 the seven habits of highly effective people by Stephen r. Covey weeks on list 12 a. Compiled by the new York times stars and stripes Best Sellers. Fiction1 the Plains of passage by Jean m. Auel 2 heartbeat by Danielle Steele .3 the secret Pilgrim by John be Carre 4 the fourth k by Mario Puzo .5 four past Midnight by Stephen King 8 the witching hour by Anne Rice 7 dazzle by Judith Krantz a 8 Jurassic Park by Michael Crichton. 9 vital signs by Robin Cook a 10 the Rowan by Anne Mccaffrey non fiction 1 the civil War by Geoffrey c. Ward with Ric Burns and Ken Burns 2 Iron John by Robert Bly. A 3 a life on the Road by Charles kuralt4 financial self defense by Charles j Givens .5 the new russians by Hedrick smith6 songs of the doomed by Hunter s Thompson 7 Power shift by Alvin Toffler a a. 8 Millie a Book As dictated to Barbara Bush 9 to knows to by to Jackson and Dick  a 10 get to the heart by Barbara Mandrell with George. Vecsey a. A a paperback sales on the upswing Roger Cohen. The new York times. In the economically lean 1990s, people have been returning to sensible things like Home cooked dinners and family cars. Now publishers arc beginning to detect a swing Back to another sensible product the paperback Book. For More than 40 years mass Market paperbacks thrived because they were cheap and convenient. But in the last decade the Handy portable volumes introduced in the United states by pocket books in 1939 languished. During the High rolling Reagan years they lacked the Pizazz of Many hardcover Best . A a a a. A a a a a v  a a a a a a a it was a Little annoying All the attention paid to hardcovers but the big publishing Rcv solution of the �?T80s was there Quot said Lou Aro Nica the publisher of bantams mass Market paperback division lured by discounted hardbacks promoted in Chain stores with the aggressive marketing techniques first introduced by paperback pub Lishers readers switched allegiance and Ere a cd the new phenomenon of the mass mar Ket hardcover Book Selling As Many As 2 million copies meanwhile huge paperback Best Sellers like a the exorcist a and a Jonathan Livingston Seagull a which sold As Many As 10 million co pics became a thing of the  during the 1980s, the mass paperback Market was stagnant a said Carolyn Arcidy the president of Avon books. A there were fewer paperback Racks out there and Market shares  mass Market paperback sales grew at a rate of just 6.5 percent a year from 1982 to 1989, compared with a 12.4 percent annual increase in the same period for adult hardbacks according to the association of american publishers. Whereas adult hardback sales More than doubled to $1.7 billion a year in 1989 from $770.8 million in 1982, paperback sales Only increased to $1.1 billion from $703 million during that period. Sales officials said the Dollar increase was mainly a result of higher prices unit sales scarcely Rose he said. But 1990 appears to have been a much better year for paperbacks than for hardcover  figures for the first 11 months of the year show mass Market paperback sales rising 7.2 percent Over the comparable period in 1989, while hardback sales increased Only 4.4 percent. These figures could change when december a an important month for Book sales to is added in but publishers said the last month of the year was particularly Grid for paperback sales. Although mass Market paperback sales also grew faster than hardcover sales in 1984 and 1988, publishers see the latest figures As an indication that in recessionary times people May be much less willing to pay More than $20 for a Book when the same thing can be had a Little later in paperback for $5.95. A for the first time in years in a beginning to Sec a Rise in actual units of paperbacks sold a said Phyllis Grunn the chief executive of Putnam Berkley group Quot its Early to say. But this could be the next trend.�?�. March 10, 1991 chuday a a Page 9  
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