European Stars and Stripes (Newspaper) - September 24, 1977, Darmstadt, Hesse                                Saturday september 24,1977 the stars and stripes Page 7 says of s threatened by Gutter filth rivals Playboy fighting to save its skin Chicago apr Playboy the Maga Zine that raised eyebrows with what in the 1950s were considered sexually explicit photographs says it is now threatened by the Gutter filth of the 70s. The Magazine has hired and fired executives Cut Back its worldwide hotel and club enterprises and even put its famous Man Sion up for Sale to fight the Competition. All the changes show they be been reduced to desperate methods in a fight they re  says Bob Guccione pub Lisher of Penthouse Playboy s chief rival. Playboy enterprises faced with a de Cline in profits from $11 million in the Peak year of 1973 to $1 million in 1975, has closed a hotel in Jamaica and a club in Detroit and begun removing the famous Bunny Label from records a limousine service and a modelling Agency. Leader of a defends separate Hospital setup Washington a the Veteran administration should retain a separate Hospital system a administrator Max Cleland said thursday rejecting a recommendation that it be phased into the Gener Al health care system. Cleland said any thought of merging the a medical system with the private health sector is unfounded and  the recommendation came from the National Academy of sciences Nas whose National research Council conducted a three year study commissioned by con Gress. The study concluded that the a system generally gives adequate care for military veterans. But it said the system is riddled with problems. Cleland admitted the a system has problems but said the need for specialized care for veterans dictates a separate health care system the a s Point by Point response to the Nas study was sent to the Senate and House veterans affairs committees 90 Days after release of the study in june As required by Law. Cleland said the a fully concurs with 13 of the study s 37 major recommendations partially agreed with 10 and disagreed with the rest. A major disagreement was with the study s recommendation that the a s plans to build eight new hospitals be reassessed. The study said that there Are Indi cations some of the facilities May be underused and existing Community instal lations might be adequate to serve Veter ans. The study said new or replacement hospitals should not be built without the approval of health planning agencies in communities in which they Are to be located. The report said a planning should be tied to Community needs and not necessarily National goals. Cleland said there already has been Ade quate review of the plan to build the Hospi tals which he estimated would Cost $825 million. Coordination with local health care planners was in effect when the eight hospitals were planned he said. But in cases where local health planners disagreed with the a i think the a has the ultimate right to  the a hit hardest at suggestions that its Hospital system might be outdated and too costly for the benefits it provides. The Nas study did not recommend Abo Lishing the a system but said there could be significant improvements in costs and Quality of care if the a revised its policies to permit the a system ultimately to be phased into the general delivery of health  a special problem for the 3 million vet Erans served by a hospitals is poverty. Cleland said two out of every three a patients have no health insurance while 80 per cent of the rest of the population has some form of insurance. He added that 50 per cent of a patients have incomes under $5,000 a year. Cleland backed the Nas study recommendation the Congress pass legislation allowing the a to be reimbursed by third party insurers such As Blue Cross. This would be a first step to prepare the a to participate under any program of National health insurance he said. Founder Hugh Hefner put his 54-room Chicago mansion on Sale for $2.5 million. And As Playboy s circulation continued to decline Hefner hired Derick Daniels last fall from the Knight Ridder newspaper group to be his chief operating officer. Daniels is said to have been lured by an annual salary of $250,000, plus a $225,000 Bonus. Daniels saying it s like changing pants in the Middle of a 100-Yard dash fired five vice presidents and 95 other employees. Although Playboy has become More explicit in its photographs Daniels insists the Magazine will not join our competitors who Are yapping along in the Gutter. We won t become a journal devoted to Gyne  Playboy vice president Mike Murphy says the Gutter filth published in play boy s 37 or so competitors makes it easier for Playboy to attract advertising. We have a publication that people Don t have to be ashamed to see their ads in. We re finding that major companies Don t want to see their names in Penthouse or  Murphy says Playboy is the Only men s Magazine that if you take away the girls you still have a  let pm try it i d love it says Guc Cione. We be stolen their Thunder. They re no longer the no. 1 men s Maga Zine we  the latest audit Bureau circulation Fig ures however still show Playboy with a circulation of just Over 4.9 million com pared to Penthouse s 4.6 million. But while Penthouse s circulation has risen by nearly 600,000 in the last year Playboy s has fallen almost 500,000. Daniels has Cut advertising rates by reducing the circulation guarantee from 5.5 million to 4.5 million and raised Advertis ing by 30 per cent. He says the Magazine lost mostly its younger and older readers who did t attract advertisers anyway. Daniels says corporate profits Are be ginning to Rise again. I feel no ill will said Guccione of Penthouse. Playboy had their time. Now it s  a Motorist looks on in disbelief As cattle Parade by on an Indianapolis Highway. Their lives Are at Steak a truck Accident had allowed the Ani Mals to run Loose. Police and firemen took More than two hours to Complete the Roundup. A photo judge jails striking mass teachers Dedham mass. A thirty five Franklin school teachers have been jailed in a bitter contract dispute and 100 other teachers face sentencing for refusing to obey a court order to end a  county Superior court judge John m. Greaney cited eight teachers for contempt of court wednesday and ordered them jailed. On thursday he sentenced 27 More teachers for contempt and scheduled sentencing for 50 others on Friday and an other 50 on monday. Greaney earlier ruled the teacher strike illegal and ordered teachers Back to work. His clerk said thursday that he is consid ering heavy fines for those who continue to disobey his order but has not ruled out jail sentences. It looks like we re All ready to go to jail said High school history teacher Joe Ferrari a spokesman for the Franklin education association. The walkout began last Friday of last week when 265 teachers voted to strike after contract negotiations deadlocked Over pay raises layoffs and working hours. Officials said about two thirds of the 5,000 Public school students in Franklin a town of 20,000, some 25 Miles Southwest of Boston have stayed away from classes