European Stars and Stripes (Newspaper) - May 09, 1989, Darmstadt, Hesse                                Page 4 the stars and stripes tuesday. May 9,1989 coca co a pauses to size up shoppers Atlanta up a coca cola co. Research group released a study monday that defines new types of american food shoppers including Young Kitchen strangers who favor restaurants and older Kitchen Birds who have difficulty shopping and cat like their namesakes. Spokesmen for the soft drink company said the report could help supermarkets revise marketing strategies that have traditionally targeted shoppers by age and income Only. The study looks at Consumers in a whole new  said coca cola spokesmen Anthony j. Torto Rici from the company s Atlanta Headquarters. In Stead of Basing findings on their income on their education level on their socioeconomic standing it looks at Consumers by their shopping  the study found six emerging groups of american food shoppers avid shoppers Are the Core of supermarket Busi Ness. They like to Cook shop and find bargains. Hurried shoppers arc married with children. They have Little time for homemaking and look for shortcuts to both shopping and cooking. Unfettered shoppers have empty nests consid Erable income and All the time in the world to shop. Kitchen strangers arc usually Young sophisticated and childless. They Are More comfortable in restaurants than supermarkets and find cooking a great inconvenience. Kitchen Birds arc elderly and find shopping an cooking a major undertaking. They tend to cat tightly and shop accordingly. Constrained shoppers have limited income use food Stamps and shop irregularly at the closest mar Ket. Consumers arc no longer one homogeneous group said Bill Casey executive vice president of coca cola Usa. Each of these new needs Seg ments plays a role in developing a successful super Market  the report suggested that supermarket operator step up their efforts to attract the burgeoning health food Market capturing the dollars health conscious Consumers arc now spending in specially food stores. The study released during a food marketing Institute convention in Chicago is the i oth annual report from the coca cola retailing research coun cil which is funded by the coca cola co. It is com posed of a diverse group of Industry retail and wholesale executives. Tortorici said the study was conducted for the Council by Booz Allen & Hamilton which based its findings on compiled research from consumer magazines and Trade publications. Having identified these consumer needs it suggests supermarkets be More targeted in their Market ing by offering specials and prime shelf space to the items these groups favor he said. Parish learns priest went to dogs in style Palm Springs Calif. A parishioners who donated thousands of dollars to their roman Catholic priest were shocked to discover after his death that he spent hundreds of dollars a month on a greyhound racing ring. The Rev. Thomas Flahive pastor of our lady of Guadalupe Church for 28 years until he died of a brain Haemorrhage in i98s, quietly ran an International Rac ing dog operation for More than a dec Ade records show. During that time concerned parishioners clothed him gave him furniture and even helped pay for annual trips to his native Ireland where it turns out he also kept dogs. To me deception is dishonesty said parishioner Eileen Miguel. The priest s double life was exposed in a $500,000 lawsuit filed by Flahive s rec tory housekeeper who claimed she in vested her salary into his dog raising Endeavor and failed to receive ample compensation after his death. Virginia Betz died of cancer in de Cember before the suit went to trial and her heirs arc considering whether to Pur sue it. Records show Flahive spent hundreds of dollars a month to train his dogs pampering some on sirloin Steak and Chicken while he lived frugally at the rectory. The priest owned More than 90 Grey hounds in the United states Over the last decade of his life according to records from the National greyhound association in Abilene Kan. The Clergyman also bought an air conditioned desert Home in Bermuda dunes and transformed it into a luxury Kennel for his greyhounds. Revelations of his financial capabilities contrasted the impression parishioners had of their spiritual Leader. In the rectory everything was More or less hand me Downs Miguel said. Anything that was needed we went out and paid for. We were glad to do that because we thought he was really so  his flock might be resentful but the Catholic diocese of san Bernardino in a letter to Miguel found absolutely no evidence that would cast any doubts on the integrity of father  he left most of his estate appraised at $283,094, to the Catholic Church. . Seeks of keep who from upgrading Plo Washington a the United states is wag ing an Uphill fight to prevent the Palestine liberation organization from being admitted As a state member of the world health organization. The . Health Secretary. Or. Louis Sullivan met the who director general. Or. Hiroshi Nakajima in Geneva on monday to stress . Concern. Sullivan declined to comment on the possibility of a last minute Compromise. The meeting came As the 166-Mcmbcr Agency opened its annual Assembly a gathering that May be dominated by the Plo s bid to have it upgraded i rom non voting observer to state member. Secretary of state James Baker threatened last week to strip the International health organization of . Funds if it admits the Plo. The United states this year contributed $71 million to the who a Quarter of the total budget for the Agency. . Officials were working to persuade other Mem Ber nations that the Plo request should be withdrawn deferred or As a last defense voted Down. The Plo Mission to the United nations in Geneva on Friday said Compromise proposals Are sugar coated bail and called on All countries to oppose moves to delay a decision. Women workers Call in sick More than men study finds Washington a working women take about one More sick Day per year than men the National Cen Ter for health statistics reported Mon Day. Women averaged 5.5 lost workdays per year compared with 4.3 missed Days for men according to a study by the Center covering 1983 through 1985. John Gary Collins one of the authors declined to speculate on reasons for the difference saying there could be Many  the labor department however gave an opinion when it did a Survey in 1985 that found 3.7 percent of men and 6.3 percent of women missed a Day of work in a Given week. Understandably women have higher incidences of absenteeism Dur ing their childbearing years especially women with children under age 6," the department s analysis said. For most women the period of lost time increases with the presence of  time taken off to give birth docs not count in the absenteeism satisfies col Lins said. He said comparative figures for men and women which the National Cen Ter for health statistics had not collected before were included in its new study because women now make up such a Large part of the work Force. At the time of the study women constituted 44 percent of the labor Force. Now we have a base to look at for future years Collins said. The study found that 11.2 percent of women took eight or More sick Days per year while 7 percent of men had eight or More Days of lost work. The most sick Days on average were taken by women in the transportation and materials moving industries at 9.3. Female machine operators assemblers and inspectors averaged 8.7 lost work Days. Handlers equipment cleaners helpers and operators lost 7.9 Days and 7.5 Days were lost by women in precision production Craft and re pair Fields. For men machine operators assemblers and inspectors had the most lost Days at 6.3. Men in transportation missed 5.7 Days followed by 5.2 for farming fishing and forestry workers and 5.1 for handlers equipment clean ers and helpers. The fewest lost workdays were 3.0 for men in the professions and 3.3 for women working in farming forestry and fishing. Together again Nicholas Welych right hugs his brother Michailo upon being reunited with him in Syracuse n.y., after 47 years. Nicholas 70, a former prisoner of nazi occupation forces in the soviet Ukraine made his Way to the United states after world War ii. His 66 year old brother who still lives in a Village in the Ukraine arrived sunday for his first visit to the United Stales