European Stars and Stripes (Newspaper) - July 7, 1990, Darmstadt, Hesse An inflatable Nike designed for added support. Not. Not Reebok models with Springer heels. By Barbara Lloyd new York times n new technology has changed the look of athletic footwear dramatically in the last decade. The All around sneaker has been replaced with intricate footwear for individual sports activities. But the newest wave is a return to the basics a Cross training shoe that fits the needs of More than one sport yet makes the sneaker look like a Distant Cousin. Now for most people who exercise regularly to keep fit there s no need to buy an athletic shoe for every activity. That saves Money a prices for the new Cross training shoes Range from about $50 to $110 a and time. But before you toss out your collection of athletic a shoes and buy one pair to use for All your activities remember that the Cross training shoe is intended for moderate physical activity. Anyone whose fitness regimen is devoted primarily to one sport should still buy a sport specific shoe a a one for running or Tennis or any other single sports activity. The idea for a new multipurpose shoe surfaced in the mid-1980s when a researcher at Nike inc., the footwear manufacturer in Beaverton ore., began to question athletes choices for footwear. Quot i would see people running in basketball shoes and i would see people playing basketball in running shoes Quot said John Robinson the Nike researcher. Quot people were almost misusing their shoes. I decided there had to be another Way of approaching shoe Nike researchers then began to rethink athletic shoe design in relation to fit cushioning and stability. Their solution a a shoe that could be used for different kinds of sports a to Dpi advantage of what had been Learned about specially shoes. By combining the cushioning of a running shoe with the sideway stability of a court shoe Nike came up with a modified resign that could be used for More than one Sporl. That combination might include Tennis running aerobics and weight training. Many companies that make athletic shoes have followed Nike. Today Cross training is the fastest growing category in the sports and fitness business. A major athletic shoe brands including Reebok Avia Adidas Brooks Sacony and Converse have developed Cross training shoes by incorporating much of the technology from their specialized shoe lines. This summer Reebok International of Stoughton mass., for example will Market the set pump and Axt pump Cross training shoes that come with an internal air bladder that inflates to improve fit. The technology was first developed Quot for Reebok a basketball shoe Nike still dominates the Field in the United states with a 70 percent share of the Market. The company s sales of Cross training shoes totalled $92.5 million in 1987 last year sales grew to $237 million. Nike estimates that by. The end of 1991, it will have sold More than 10 million pairs of Cross training shoes. Cross training shoes have in some cases eclipsed the popularity of both running shoes and aerobic footwear Wayne Spinney of Avia in Portland ore., said recently that one of the chief assets of the Cross training shoe is that its experts in the shoe Industry estimate that More than 70 percent of the Cross training shoes Are bought for Street Wear. \ or. Robert Soutas Littfe the chairman of the department of biomechanics at Michigan stale University warned that serious performer be to an athlete or a serious recreational athlete in a not sure the Cross Trainer will perform As Well As a specialized but he added Quot for the casual recreational user not into High performance Over prolonged periods these Cross training shoes May work very Spinney said Quot the Cross Trainer offered a new look there a always that group of people out there that wants to Wear something but More important Spinney said was that fitness experts Are recommending exercise routines that vary. Those in the baby Boom generation who Are now in their 30s and 40s Are buying Cross training shoes As they move away from the activities that consumed their youth. Instead of excessive running or playing team sports like basketball they Are staying fit by combining. Multiple activities. They May work out at a health club for an hour after work play a few sets of Tennis on saturday and go bicycling on sunday. For these people and for older americans who Are working regular moderate exercise into their lives the Cross training shoe seems to be a Wise stars and stripes bookstores stars and stripes bookstores w i 0c o v o o m v i a. Of h it it o z it it oct it by one Marybeth timing nine j children died of mysterious causes. �?o8izakre ish0ck1n Umer the most thu crime an account of one of America s most bizarre and terrifying crimes Marybeth tinning drove a bus in Schenectady new York waited on tables at a restaurant and even worked As a nurse s aide at a paediatric Ward. But this seemingly Normal working woman killed her own nine children a and avoided suspicion for More than a decade. Now investigative reporter Joyce Egginton delivers a startling glimpse into the mind of a Mother who committed the unspeakable heart of a medical establishment that suspected nothing. And the soul of a Community that ignored the terrible truth. Tense shocking and unforgettable a from Cradle to grave is a chilling account of one of America s most bizarre and terrifying crimes. Available in paperback for $4.95 at a stars and stripes Bookstore near you. Stars and stripes bookstores stars and stripes bookstores Cut h it Xic it it z o it 5 to m Cut w o o 7s o a a m Cut saturday Juty 7, 1990 the stars and stripes a air Page 17
