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Publication: European Stars and Stripes Friday, March 27, 1992

You are currently viewing page 10 of: European Stars and Stripes Friday, March 27, 1992

     European Stars and Stripes (Newspaper) - March 27, 1992, Darmstadt, Hesse                                Page 10 b the stars and stripes Friday March 27, 1992dod presses for recruiting funds by Chuck Vinch Washington Bureau Washington a the Pentagon Stop personnel officials closed ranks wednesday on Capitol Hill to Rebuff suggestions that the military services can make far sharper cuts in their recruiting and advertising budgets than Are planned. At a Senate armed services committee hearing the military personnel chiefs of the four services As Well As Christopher Jehn the Pentagon Stop personnel official said continued funding for recruiting and advertising is critical even though the services Are getting smaller and need fewer recruits. A you can to Stop recruiting a said it. Gen. Thomas p. Carney the army a personnel chief. A a we re taking in 75,000 recruits this year. The future chief of staff of the army in the year 2020 is in High school right  a Only 10 percent of our recruits walk in and Volunteer a said it. Gen. Matthew t. Cooper the Marine corps personnel chief. A we need to go out and get the other 90  the Issue of military advertising funds flared recently after sen. David Pryor d-ark., criticized the services for paying $120 million this year to companies for development of marketing campaigns aimed at luring Young people into uniform. In a recent Senate speech Pryor likened military advertising to a a propaganda campaigns and complained that a big City Madison Avenue agencies. Get fat on the military a advertising dollars at the taxpayers  but sizable cutbacks in almost All areas of the services recruiting and advertising budgets Are taking place the officials told the committee. The military recruitment advertising budget has dropped by 40 percent since fiscal 1989, a decline that totally unruffled a Turkey in Sioux City Iowa appears unperturbed on tuesday by an Arrow protruding from its Back and breast. It is not known who shot the Bird. Officials from the City a animal control department plan to remove the Arrow which passed through the Birds  taking by Ray Rowden Washington Bureau Washington a fewer army majors than predicted will be forced out of the service this year because an increasing number Are accepting Cash incentives to end their careers voluntarily. Air Force it. Gen. Robert m. Alexander the Pentagon a chief of military manpower and personnel policy told members of the Senate defense appropriations committee on thursday that about 300 army majors Are targets for forced separations a Well Down from 600 predicted earlier. Alexander credited the voluntary separation incentive which offers annual payments and the Lump sum offering of the special separation Bonus for lowering the numbers to be forced  he future chief of staff of the army in the year 2020 is in High school right now a it. Gen. Ttomas p. Carney army personnel chief is proportionately far larger than the decrease in the number of recruits the services Are bringing in As the services get smaller Jehn said. The budget has dropped from almost $204 million in fiscal 1989 to its current level of about $120 million he said. The army has requested $43 million for its recruitment advertising budget for next fiscal year the lowest level since 1979 a a year when the service fell 17,000 recruits Short of its goal Carney said. The army is eliminating 13 of its 55 recruiting battalions and by the end of fiscal 1993, will have almost 1,300 fewer recruiters in the Field than in fiscal 1989, he said. The other services Are making similar reductions. The Navy is cutting 10 percent of its Recruiter Force this year said vice . Ronald j. Zlatoper the Navy a personnel chief. The air Force and Navy also have Given up expensive paid television advertising limiting their to exposure to Public service spots that usually air a around 2 .,�?� Zlatoper said. The Pentagon a joint recruiting advertising program designed to be the corporate advertising voice of the military also has no Money for paid television advertising Jehn said. Carney said half the army is made up of enlisted personnel with less than four years of service. He said most of them will stay for Only one enlistment As a Way to get Job training and Money for College. A they must be continually replaced a Carney said. A advertising is the most Cost effective and efficient tool to reach Young people with the army a  Zlatoper added a if youngsters Only see headlines about careers being Cut Short i done to think they re going to Volunteer for military  in fact evidence of declining enthusiasm for military service is already surfacing in the Pentagon a annual youth attitude tracking Survey which asks a nationally representative Sample of 10,000 Young people for their perceptions about the military. The last Survey showed a drop of about 10 percent in the number of 16-to-21-year-old males who said they would a a definitely or a a probably enlist in one of the services Over the next few years. All the services Are meeting their recruiting goals and Jehn said he is optimistic about the health of future recruiting. But he warned experience has shown that such Success is fragile and must be nurtured. Quot even with a smaller Force of 1.6 million we need to take in 240,000 new recruits each year a Jehn said. A we have Cut our recruiting and advertising budgets a great Deal about As far As we can and still be Safe a he said. A the toughest Job in a peacetime military is recruiting and the advertising program is essential to our continued  air Force personnel in Europe urged to showcase their talents by the stars and stripes Ramstein a Germany a Active duty personnel who sing dance or play musical instruments and Are assigned to . Air forces in Europe bases can audition in Early april for the 1992 Safe entertainment showcase. The showcase is a troupe that performs at air Force installations throughout Europe. This year the showcase is holding tryouts separately from base regional and command competitions. In the past the showcase cast was selected from competitors vying for positions in the air Force worldwide Talent contest. Air Force entertainment rearranged the Competition schedules last year because of the persian Gulf War and chose to continue to keep the competitions separate this year said a Safe morale welfare recreation and services spokeswoman. In Germany auditions for the 1992 showcase will be held at noon on april 5 in the recreation Center at Ramstein a. In England auditions will be conducted at ii  On april 12 in the recreation Center at Raf Chicksands there will be no Central audition location for Safe personnel stationed in the Mediterranean Region the spokeswoman said. She said that Safe personnel stationed in the Mediterranean area can ask their recreation Center director for help in arranging to videotape their audition. Audition videos must be submitted to the local recreation Center director by april 6 for forwarding to judges at Safe morale welfare recreation and services Headquarters at Ramstein a. Those auditioning must a be available to rehearse and travel with the troupe from May 8 until july 8. A bring appropriate clothing for dance tryouts. A present a three to four minute act to demonstrate their vocal dance instrumental or comedy talents. Experienced technicians with a general knowledge in sound lighting electronics staging set construction or sewing costumes also Are needed to travel with the showcase. The spokeswoman said that in the summer bases will be conducting local Talent shows As part of the Competition process for the air Force worldwide Talent contest. Base level winners can move on to regional and command level Competition where they May be selected for the air Force worldwide Talent contest which will be held at Eglin fab fla., nov. 12-21. An air Force entertainment staff selects performers at the worldwide contest to participate in tops in Blue the air Force entertainment troupe that travels to air Force bases worldwide. In a Nel interested in More information on the 1992 Safe entertainment showcase or the air fie1e worldwide Talent contest May Contact their local Safe Community recreation Center. Staff writer Walter Jahncke contributed to this report incentive exceed expectations a general Carney tells me that As he gets one major in As a voluntary separation he a taking one off the if list a Alexander said. It. Gen. Thomas p. Carney is the army a personnel chief. The army reduction in Force Board for majors convened earlier this month. Alexander added that the army was Able to cancel a if Board scheduled for captains. Under questioning by sen. Daniel Inouye a Hawaii Alexander added that the effectiveness of the Cash incentives was enhanced by the a looming threat of rims. Inouye is chairman of the Senate appropriations committees defense panel. Alexander also conceded that the proportion of serv ice members who were electing to accept the Lump sum payment offered under the sub was much greater than the Pentagon anticipated. The services had planned to spend $700 million the bonuses this year and $700 million next year some funds will have to be shifted to meet the Dema for Lump sum payments this year Alexander said. He said that the Pentagon a efforts to reduce the i itary from 2,174,000 service members in fiscal 1987 the 1,626,000 by fiscal 1995 is Well under Way. A we not at the beginning of the draw Down a we Are in Middle of it Quot he said. We re on Hill afterburners right now. We Sim cannot afford to add More fuel to the  attempts to increase the Pace or depth of cuts to Amage readiness and dramatically increase the Niber of people forced out he said  
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