European Stars and Stripes (Newspaper) - February 27, 1993, Darmstadt, Hesse                                The stars and so was automotive behind the etl 11 Kari the Pride of Italy i Auto Industry will unveil its first convertible Model once 1974 at three Day show in los Angele this weekend. The maker of High priced sports cars and formula one racers said tuesday that the new 348 two seat Model will Parade Down Rodeo drive in Beverly Mills today. On Friday a car was to be auctioned in the presence of actress Sharon Stone. Ferrari which is controlled by Italy s Auto giant Fiat said Money raised by the Sale will be donated to the podiatric aids foundation. A rally of  ferraris at Willow Springs International raceway will conclude the event sunday. The 348 Model the first convertible built by Ferrari since the 365 Daytona its spider is intended to boost company sales in North America. The Subaru automotive Plant in Lafayette ind., could see an increase in production if a new subcompact car imported from japans a Success. Charles Worrell executive vice president of Subaru of America inc., said from his Chicago office tuesday that if the Imp Cha Sedan and Wagon meets sales expectation the Lafayette Plant because of its capacity would be selected to produce the Model. We could double our output at Lafayette Worrell said. The Lafayette Plant is a join venture with Isuzu which builds Rodeo sport Utility vehicles  capacity is 160,000 annually divided evenly Between the partners. The dig three automakers and the nation s military laboratories began a two Day exposition wednesday at the University of Michigan in Ann Arbor to snare research secrets that might be transferred from military applications to car building. The gathering is the first joint attempt by general motors Ford and Chrysler to tap into technological knowledge gathered by the military during the cold War. It is the kind of Effort that president Clinton praised earlier in the week in laying out an Industrial policy that encourages government and Industry partnerships particularly in technological innovation. Although the big three separately have shared research data with some of the nation s 700 federally funded labs in recent years this is the first time they have joined with labs controlled by the department of defense. Several Hundred big three scientists and engineers arc expected to attend the exposition to learn about military breakthroughs in such Fields As composite materials suspension systems advanced robotics an batteries. Together we can win the economic War said Kenneth j. Oscar director of the army s tank automotive research development and engineering Center which organi Edthe expo. It was supported by the . Council for automotive research which oversees cooperative research by Detroit s car makers. The event includes More than 30exhibits and 70 technical presentations from research scientist Sut about a dozen army Navy and air Force labs. From wire reports cleaning up their act Clinton s initiative expected to help fund automakers research by the los Angeles limes Detroit president Clinton s proposal As part of his technology initiative to fund clean car research should enhance the big three s Uphill efforts to produce viable Low emission vehicles by 1998, Industry officials said tuesday. By government coming to the table it further increases the possibility that it can be done said Don Walkowicz executive director of the . Council for automotive research. Oscar oversees co operative research by general motors Ford and Chrysler. The automakers arc under a govern mint mandate to develop Low emission or electric powered cars. But they com Plain of the huge costs and strict dead lines set by California where 2 percent of new car sales must consist of Zero emis Sion vehicles by 1998. In unveiling a Broad outline of his Industrial policy monday Clinton said he favored government Industry partnerships to develop control systems for hybrid vehicles advanced batteries for electric cars and alternative fuels include Chrysler plans natural Gas powered minivan Auburn Hills Mich. A Chrysler corp. On Friday announced plans to have a natural Gas powered minivan for Sale As Early As january 1994. The Chrysler minivans probably will enter the Market first As part of fleets including delivery vans and shuttle vehicles that have Access to Central re fueling facilities. The natural Gas minivan is being developed under a cooperative agree ment with Gas research Institute and Southern California Gas co. Earlier this month the California air resources Board certified the full size 1993 Dodge ram Van and Wagon powered by compressed Natu ral Gas As the cleanest vehicle Ever produced. The two models which went into production last March meet califor Nia s stringent pollution requirements five years ahead of schedule. Ing methanol and Hydrogen it was unclear How much funding the government would provide for the Var ious projects. Harold a. Poling Ford chairman and chief executive said in a speech tuesday to the National press club in Washington that he was intrigued by Clinton s proposal. We will look Forward to further talks on the subject with the Hope that this approach can be beneficial for both our customers and our country he said. The Clinton administration initiative comes As the automakers have been clamor ing for government Aid in developing and producing Low emission vehicles. According to Bill Scussa spokesman for the California air resources Board pm president and chief executive John f. Smith asked California officials last month for a subsidy of As much As $500 million for pm s electric car work. The request was dismissed. Pm denied that it asked California for a subsidy for its Rad work. But spokeswoman Jean Crocker acknowledged that there were discussions late last month with Public and private officials in califor Nia about the High Cost of electric car production. That led to suggestions that Cali fornia the Federal government and possibly others provide pm the hundreds of millions of dollars needed to bring the product to Market she said. Futuristic four wheel travel car dealers hit by purple passion by Colin Mcenroe the Hartford Courent it s the nature of purple whether in Haze form or some other to stick in the brain. When you own a purple car you re basically saying 1 Ley look what color this is the word purple itself connotes some thing a Little bit outrageous said Patricia Verso do a color consultant based in Han Over Park iii., and past president of the color marketing group a National association that forecasts color trends. That s Why car companies even though they re suddenly Selling purple cars for the first time in decades Are in denial. There Are purple hondas Oldsmobile is chevre lets. Geos and in uses. Hut the colors officially Are amethyst camellia red Pearl Fres co Blue Pearl Mystic Magenta Etc. So far we Haven t found anyone using the old aubergine Dodge. Not that Dodge even of fers purple out i he re trying to denote the color with it saving the word itself Verlodt said. Nobody s fooled. When the first Honda civic coupes in camellia red Pearl showed up at 1 Lof finn i Ion a of Avon in Simsbury uinn., Salesman Denis Harrington said we All looked at it and said that s purple car sometimes. Harrington says Honda s w metallic paints have a fascinating Ca new p ----,-.,. A 11111111ik v 4ipacity to change color depending on the Light. 1 Here s a dark Green for instance that can go Black. I Larrington says the Nurnie color is part Ofa series of changes to Tunk Ify the civic  Kix a reference to his Royal badness Prince the Rock mar who has made purple his Symbol makes sense to Margaret Walch a so cite director of the color association of the United states another color for Castim group. A lot of colors arc coming from the Street she said. Walch said part of the phenomenon is that cars tire catching up with fashion where purple came Back about 10years ago. Bui another part she said is it tribute to the ecological spirit of the 90s. Xxx k it it from a whole decade sensibility which i would can Bucieri a As being environmentally fix used. Which puts great Premium on nature s colors she said. Purple is orchids and rain forests Ami which of the Equator Walch said us contrasted with the Bluck White Gray colors of High tech that dominated the hos with the occasional splash of Reagan red. Verlodt has u different Angle Tuhcic s been u five year male to ind toward acceptance of colors that were once considered exclusively feminine. The old gender biases about color Aie breaking Down she said. If there can be u female attorney , there can be a purple l